Topics
Customer journey
Service design
Who’ll be doing it?
J. Margus Klaar
Kaarel Mikkin
Dan Mikkin
We’ve done numerous introductions to service design workshops around the Baltic, Scandinavia and Benelux. Offering a birds-eye view on service design, the principles behind human-centred design and the fundamental tools and methods.
As a half-day workshop, it allows participants to quickly grasp the logic behind the approach and then work in teams on a customer journey based on personas and a common service. It illustrates the impact of thinking beyond the moment of transaction, and focusing on the customer’s journey from need to satisfaction.
Media of previous events
